Welcome to my website. My name is Jane Ritchey. I created Ritchey Communications in order to help businesses communicate with their customers and employees. My background includes writing for corporate communications, manufacturing, and the small business sectors.

In addition to my professional career, I've worked with small and independent businesses as a volunteer with Main Streets, an urban revitalization program that helps to strengthen the local businesses that are so critical to the economic success of a neighborhood.

If you've been struggling with your business communications materials or aren't entirely happy with the results of your marketing and advertising efforts, contact me for a free consultation.

This website is currently under construction, but feel free to explore. If you have any questions or comments, send me an email.

I offer the following services:

• Developing copy for brochures, newsletters, and sales/marketing materials
• Reviewing/revising existing materials
• Ghostwriting
• Resumes and cover letters

When it comes to communicating with customers, one of the biggest mistakes that businesses make - even large ones with unlimited budgets - is focusing on what the company does rather than what the customer needs. I've provided some tips for avoiding that in Creating Features & Benefits

Here are some more communications tips ...

Developing a brochure

Writing for the web

One final tip...

Before & After

I'll be adding to this section in the future, but for now, here is a sample of a rewrite that I did for an electrical services provider. The original copy suggests that the service provider wants to be the provider of choice ... but I thought the invitation could be a little stronger.

See also Samples of my writing